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Weekend Entrepreneur by Michelle Anton and Jennifer Basye Sander Print E-mail
Written by Kim Patrick   
Sunday, 30 September 2007

200710-weekendentrepreneur.jpg Are you interested in making more money this year by starting a business in your spare time? In Weekend Entrepreneur: 101 Great Ways to Earn Extra Cash, Michelle Anton and Jennifer Basye Sander show you how a great idea, a few hours of your time each week and a lot of hard work can quickly turn into extra income for you and your family.

What type of entrepreneur are you?
Weekend Entrepreneur is divided into three parts. In part one, Getting Started (And Why You Should!), the authors advise you to take a good look at yourself and your goals. Do you like to take chances with your ideas? Do you have idle time on your hands? Are you looking for ways that your whole family can work together? If you answered yes, then starting a part-time business may be right for you.

If you start reading this book without a clear idea of what type of business you are interested in, you will finish it with more ideas than you would have thought possible. By far the best part of this book is the second section called Great Ideas for Weekend Entrepreneurs.

Grouped into the following four categories, part two explores 101 different ways you can earn extra cash in your free time:
• Making Money with a Strong Back
• Creating and Selling Products and Services
• Making Extra Money with Online Businesses and Internet Auctions
• Designing Seminars, Boot Camps and Events

The authors describe each money-making idea and include inspiring real life stories from entrepreneurs who have developed these ideas into viable businesses. Many of these business owners have been able to turn their part-time businesses into full-time employment.

The ideas themselves are the real gems of this book. Who would have thought you could create a part-time job working as a bike tutor, a Christmas light installer or a dog-doo remover?

A “helping you decide” guide
While this book is not a step-by-step guide to starting your own business, the authors do provide valuable information to help you decide which of the ideas you would like to pursue. They discuss the skills required to implement each idea, the start-up tools you will need, the expenses you can expect and any roadblocks you may encounter.

Once you have decided on a new business idea, the third and final part of Weekend Entrepreneur, titled Success Strategies, focuses on the ways you can promote your business by using different marketing techniques like creating a blog, offering your customers coupons, or creating publicity for your business by talking to local TV and radio stations.

Perfect for a full-time employee who dreams of eventually owning her own business or the entrepreneur who wants to test-run a new business idea, Weekend Entrepreneur: 101 Great Ways to Earn Extra Cash is stuffed from cover to cover with innovative ideas that will help you turn a few spare hours a week into part-time employment. Michelle Anton and Jennifer Basye Sander have written an excellent introduction to weekend entrepreneurship. This is one book you will want to keep in your bookshelf for future reference.


About the Authors
Michelle Anton has been a noted producer and media expert for over a decade. She served as executive producer for The Dr. Laura Radio Show as well as a producer on prestigious television shows such as The A&E Biography Series, Leeza, Danny Bonaduce, Famous Families and as a freelance associate producer working on The Oprah Winfrey Show.

Jennifer Basye Sander has owned and operated several niche businesses from gourmet coffee roasting to mail-order travel books. She is an Emmy-award winning television producer as well as a best-selling author and weekend entrepreneur.

Authors: Michelle Anton and Jennifer Basye Sander
Number of pages: 234
Publisher: Entrepreneur Media, Inc.

 


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